K-beauty guides
Short, plain-language guides for shoppers new to Korean skincare. They are general information, not medical advice.
How to read a K-beauty ingredient list
What the order means, the names you'll meet most often, and what to check before you buy.
A basic K-beauty routine, in order
What goes on first, morning versus night, and how to add new products without overwhelming your skin.
Korean sunscreen: SPF, PA and the US label
What the numbers and plus signs mean, the main types of filter, and how much to use.
Buying K-beauty online: authorized sellers and fakes
How to lower your chance of getting a counterfeit, an expired product or the wrong version.
The guides do not recommend specific products and are not written by medical professionals. For a skin condition, allergies or pregnancy, talk to a doctor or dermatologist.